The quote “Data is to this century what oil was to the last” is one that profoundly resonates with me. In the early 20th century, it was oil that powered the new machines that reshaped both the world economy and political landscape. Fast-forward to the second decade of the 21st century, and the parallels are readily apparent – data is changing how we work, how we live, and just as importantly, the kinds of products and services organizations we are now bringing to market.