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Corporate Video Distribution Security

CMMA Blog

Video is really becoming almost like a document type, which means we have a set of expectations—whether it is an on-demand file or live video—that we have the same levels of content protection in terms of workflows and security.

For example, say you are a public company and you have a pre-earnings announcement. Only a certain set of people may be intended to view that announcement before it becomes public, or it may contain information that is only intended for a certain audience even after the earnings are released. That content needs to be securely available and protected as it travels across the network and anywhere it gets stored, even temporarily, on the network.

So, how does AltitudeCDN™ Multicast+ address the security of content?

The first layer of protection is encryption. All content is encrypted both while in transit and at rest. Only the receiver is going to be able to decrypt it.

The second layer of protection is the ability to multicast over HTTP and HTTPS.

And third, some organizations choose to use single source multicast (SSM), which allows them to specify the specific source or sources from which the content may be retrieved.
So Multicast+ gives CIOs several mechanisms to ensure the security and confidentiality of the organization’s intellectual property.

More detail about the security features of Multicast+ can be found in our technical white paper AltitudeCDN™ Multicast+: Next-Generation Multicast in the Age of HTML5 .

From the IBM webinar Optimizing Video on Corporate Networks

The post Corporate Video Distribution Security appeared first on Ramp .

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Video Distribution on Thin Clients

CMMA Blog

What about distributing video on thin client devices? HTML5 should work, but how do you optimize for devices without dedicated graphics?

Both AltitudeCDN Multicast+ and OmniCache, Ramp’s intelligent caching solution, are verified by Citrix to support their virtualized environments. So now you can have thin clients that can take advantage of a multicast-enabled network, even at remote locations.

In the case of IBM Cloud Video, Streaming Manager for Enterprise on thin clients works in concert with Ramp’s video delivery infrastructure, so users in virtualized environments still get a quality experience for video.

Learn more about AltitudeCDN verification for Citrix .

From the IBM webinar Optimizing Video on Corporate Networks

The post Video Distribution on Thin Clients appeared first on Ramp .

To view our Partner blog, click here

Why Webinars are a Powerful Instrument in your GDPR Toolkit

CMMA Blog

If there’s one law on the tip of every marketer’s tongue, it’s GDPR . The General Data Privacy Regulation, which went into effect this May, is a requirement for any organization dealing with the data of citizens from the European Union. In essence, it empowers European Union citizens to control their data and puts strict limits on what data organizations can collect and how.

Similar regulations are popping up  in the United States as well.

At its heart, GDPR is about engagement. It demands organizations to be proactive, earn their audience’s interest and to respect the time of today’s digital community. By doing so, organizations aren’t only coming into compliance with GDPR, they’re nurturing better pipeline, a better brand, and a quality one-to-one relationship that actually matters.

So how can an organization wrestle with GDPR? At a glance, GPDR looks like it’d hurt a company’s marketing and sales efforts. It could, theoretically, slash market-qualified leads and cut pipeline. But companies don’t have to take that perceived hit so long as they use the right tools to engage with relevant, interested audiences. What organizations need to do is stop interrupting and start engaging.

That’s where webinars and platforms like the ON24 Engagement Platform  step in. With interactive, engaging webinars and events, companies can both affirm consent and confirm interest with  European Union citizens. Moreover, organizations can maintain and expand on that interest through a variety of in-webinar widgets, such as Q&As, newsletter sign up and more. No other digital marketing tool gives you the opportunity to — in one event — interact with a nearly limitless audience with multiple touchpoints while both gaining GDPR-compliant consent and gauging interest through advanced analytics.

What’s more, with tools like ON24’s Gateway  — an on-demand engagement hub for webinars, white papers and more — organizations can continue to drive that interest well after an event is over — allowing on-demand attendees to engage with a brand’s message on their own time.

Why does that matter? Simple: It puts your audience in the driver’s seat and allows them to interact with your brand and your content, on their terms. You no longer have to worry about if your messaging is spot-on because your audience will tell you through their interactions with you. You no longer have to worry if you’re GDPR-compliant with consent and legitimate interest, because your audience will confirm their interest through their interactions with you. ON24 helps you to put your audience in control — the way it should be.

Want to learn more about how webinars can be a powerful instrument in your GDPR toolkit? Join us on July 17 at 11 a.m. PST (2 p.m. EST)  as our webinar guru, Mark Bornstein, explains the ins-and-outs of GDPR and where webinars fit in.

The post Why Webinars are a Powerful Instrument in your GDPR Toolkit appeared first on ON24 .

To view our Partner blog, click here

Video Delivery in Bandwidth-Constrained Locations

CMMA Blog

 

Successfully getting video to remote locations is a common problem we see, especially in industries such as financial services, retail, manufacturing and healthcare. These organizations typically have a segment of the population with great connectivity at headquarters and major office locations. Then they have a number of remote locations with limited or poor connectivity. Getting required training or a live executive broadcast to these locations can be quite a challenge. Not only do they have lower bandwidth capacity than large office locations, but they also typically have business-critical applications on the network such as POS systems that cannot be negatively impacted.

Some of the great features of an eCDN solution like OmniCache™ is the ability to manage the video streaming to these locations, both in terms of time and quality, while also ensuring a great viewing experience for those audiences.

For example, with OmniCache, you can schedule videos to be pushed to the cache and stored in the remote location during a window of time when network activity is low. Then, when viewers at that location begin to watch the video, no internet network capacity is utilized, but viewers get an immediate and high quality video feed.

OmniCache can also be configured to really take advantage of adaptive bit rate streams. For example, when streaming a live executive broadcast during prime business hours, instead of sending 1080p over the internet connection, OmniCache can scale down the bit rates received to something manageable for the network at that location.

OmniCache is an intelligent caching solution for both live and on-demand video that requires no client software or plugins. You can read more about OmniCache here and learn more about video distribution behind the firewall in our white paper Five Approaches for Deploying and Enterprise Content Delivery Network (eCDN) .

From the IBM webinar Optimizing Video on Corporate Networks

The post Video Delivery in Bandwidth-Constrained Locations appeared first on Ramp .

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Network Predictability with Multicast

CMMA Blog

Enterprises have relied on the stability and scalability of the multicast protocol for delivering live video inside the enterprise for decades. It has long proven to be an extremely efficient method of reaching large numbers of viewers with a great quality of experience (QoE) while minimizing the impact of bandwidth-intensive media on the corporate network.

The easiest way to think of multicast is to think of your cable box. When you turn on your television, the content is already streaming. When you turn to another channel the content from that channel is right there. You don’t have to wait for it to load. The content is always there, ready to watch. And that same content is available in your neighbor’s house and in the restaurant down the street.

The same is true with multicast. It’s a one-to-many protocol that simultaneously delivers a single stream of content to hundreds or thousands of viewers. For that reason, multicast is highly efficient and gives network administrators predictability over the network.

Let’s look at an example. Let’s say you have a high definition stream with a couple of audio channels and maybe closed captioning, etc. That’s roughly two megabits per second being delivered over the network. If you have 500 people at an enterprise location and they all pull that video without multicast, you have 500 times the two megabits per second coming across the WAN, a recipe for congestion. But, if you send that video out over multicast, no matter whether you have one person watching or 500,000 people watching, it’s still just two megabits per second on the network.

More information about how multicast works and the key features of AltitudeCDN™ Multicast+ can be found in our white paper Multicast is Alive and Well .

From the IBM webinar Optimizing Video on Corporate Networks

The post Network Predictability with Multicast appeared first on Ramp .

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Webinar Recording: Biamp’s Voice-Tracking Microphone Arrays

Audio distribution

During this webinar, Zach Snook, audio product manager for Biamp, explains beamforming microphones and mic arrays and how they provide coverage within a meeting space. Download this webinar to hear Zach demonstrate Biamp’s voice-tracking performance from the Biamp Beamforming Studio, and learn about:

  • Benefits of beamforming mic arrays
  • How these mic arrays can be arranged in your rooms
  • How Biamp Beamtracking™ microphones track a moving talker so their voice is always being picked up
  • Tesira POE+ amplifiers
  • Using Biamp calculators to determine mic coverage and design rooms

Zach also answers questions on topics such as coverage in large rooms, and how to account for multiple talkers in a room or zone.

Download this recording of “Microphone Arrays, Beamforming, and Voice-Tracking Technologies” >

To view our Partner blog, click here