With New Opportunities Come New Challenges: How Modern NAS Storage Helped A Premier Post-Production Firm Grow Their Business
4K workflow
“Business opportunities are like buses, there is always another one coming.” This is a favorite quote of mine, largely because of the truth that it speaks; specifically, that it takes much more than an opportunity or idea to ultimately have its inherent benefits or value come to fruition. Thinking about existing capability, understanding the business transformation required, and then properly executing these changes are all critical steps to achieving success.
The quote “Data is to this century what oil was to the last” is one that profoundly resonates with me. In the early 20th century, it was oil that powered the new machines that reshaped both the world economy and political landscape. Fast-forward to the second decade of the 21st century, and the parallels are readily apparent – data is changing how we work, how we live, and just as importantly, the kinds of products and services organizations we are now bringing to market. 
As we head into the celebration of Valentine’s Day, we look to the heartfelt version of tape – with some surprising statistics on sales of cassette tapes in 2017. Did you know (according to Nielsen Music), US cassette sales had a 35% increase over 2016 with 174,000 sold. We accredit this trend to “hipster” artists bringing back an old trend to differentiate their record launches including Lil Uzi Vert’s Luv is Rage, DJ Khaled’s Grateful, and Lana Del Rey’s Lust for Life.
At Quantum, we have been delivering both approaches for decades with our scale-out products, engineered for large and data-intensive workloads, and our scale-up approach for data protection. Why both? Because Data Protection and Production functions have different requirements.
Once again, World Backup Day upon us, which is a great reminder that you don’t want to be like the guy who almost lost Toy Story 2…or the one who sparked a massive outage in Amazon AWS, right?