Infographic: Tips For Filming Video Outside
CMMA BlogWhat are the best tips for filming video outside? We created the below infographic that explores the best tips and tricks for video production in the great outdoors.
Top Ways to Integrate the C-suite Into Your Video Strategy
c-suiteYour video digital marketing strategy can thrive with heavy involvement from the C-suite — and this partnership can go well beyond standard executive interviews.
8 Corporate Holiday Video Ideas for 2021
CMMA BlogAs of August 2021, 61% of US holiday shoppers say they plan to shop early to avoid items being out of stock. Let’s get a jump on 8 corporate holiday video ideas for the 2021!
Same NVMe Speed, Lower Price
CMMA BlogLast year at NAB, we introduced the Quantum F2000 – an NVMe storage server designed for the highest-performance workloads with the highest availability requirements. The F2000 has won multiple industry awards and is in production at some of the world’s largest brands, government agencies, and major studios and post-houses. It’s been a great year!
But there was also a consistent point of feedback from many customers – they see the benefits of NVMe (accelerate productivity, reduce infrastructure cost and complexity, gain back data center space), but not every workload requires a highly-available server and the expense that comes with that.
Enter the Quantum F1000. The F1000 uses the same software-defined storage platform as the F2000, and provides ultra-fast streaming performance and response times, with a less expensive server platform and design.
Like the F2000, the F1000 gives users the parallel processing capabilities that are inherent with NVMe and uses RDMA networking technology to deliver SAN speeds over less expensive ethernet network infrastructure.
Also, like the F2000, the F1000 is easy to deploy as part of a StorNext file storage cluster. And system health can be monitored anytime, anywhere by connecting to Quantum’s cloud-based monitoring software. StorNext can even move files and folders between NVMe and nearline pools of storage, so you can get the benefits of NVMe for those workloads that require it most without committing to an all-NVMe infrastructure.
In short, if you have been researching NVMe, and thinking about how it could benefit your environment, now is the time to reach out. We’ll work with you to design an architecture that best fits your needs, for a price point that doesn’t crush your budget.
Why Video and Image Data is at the “Core” of the Global Datasphere
CMMA BlogA recently published IDC blog, “How You Contribute to Today’s Growing DataSphere and Its Enterprise Impact,” talks about the global datasphere and the impact on the enterprise. In his blog, IDC’s David Reinsel discusses how the number of connected devices and the growing Internet of Things (IoT) are contributing to massive data growth. He talks about a recent IDC study that analyzes where data is coming from (surveillance cameras are the #1 source of data), and where all this data is going.
Our mission here at Quantum is to
be the leader in video and image data infrastructure, and this IDC DataSphere
study intersects our strategy in a few ways:
First, it reinforces how video
and “video-like” data (such as high-resolution images generated by machines on a
manufacturing floor) make up the largest majority of the global datasphere.
Whether this data is generated by machines like surveillance cameras, movie
cameras, or by consumer devices, like smartphones – the common thread is that most
of the data being generated is video and imagery.
In fact, Reinsel notes how most
of the “edge” data is being generated by consumer devices with most of it being
video and images. Anyone with a smartphone can attest that video and image data
consumes most of the storage on their device.
Second, in terms of where this
data goes, most of it ends up in what IDC calls “the core” – i.e. cloud
datacenters where this data is copied or backed up, and where it needs to be
stored forever. Quantum excels at both the high-speed processing of video and
image data, as well as the long-term storage of video and image data, whether
on-premise or in-the-cloud.
Here at Quantum, we’re helping businesses be prepared in this data-driven world with solutions that help manage, store, and protect the massive amounts of data they create. Visit our Solutions page to learn more about our secure, reliable data management solutions for video and image data.
The Latest Buzz from the Front Lines of the Media Industry
Archive StorageThose who have attended IBC in Amsterdam at some point in their career know that participating in the show is like briefly transplanting oneself into an alternate universe for 5 days. What the rest of the world knows as Friday, Saturday, Sunday becomes IBC Day 1, IBC Day 2, IBC Day 3, etc. Maneuvering between the massive halls of the RAI and trying to find obscure meeting rooms can be like navigating a small city (and without the help of GPS)! And the amount of sleep one gets due to the post-exhibition activity is probably most akin to a weekend in Las Vegas.
All of that, however, is a small price to
pay for the wealth of benefits and opportunity that can be had while attending
the media industry’s biggest conference outside America. From an efficiency
standpoint, it’s fairly impossible to outmatch the density of meetings one can have
with customers and partners in such a short timeframe. This year this that was
especially true as our Quantum team had our meeting rooms constantly full, not
to mention a packed partner event on the opening day.
Latest Trends Taking Shape
The other primary benefit is that being at
the show is an outstanding opportunity to learn about where the industry is
going, as well as how these trends are taking shape in the challenges the
vendor community will need to solve next. Given their importance, I think these
are certainly worth sharing – so in no particular order, here are the trends
that seemed to be most topical at the show:
Democratization
of Video
As video has become the dominant communications platform across the world, and is on track to make up more than 80% of the world’s data, both traditional media and non-traditional media organizations are finding themselves in the middle of the evolution to constantly be producing video content. One effect of this transformation means production timelines are shortening and distribution channels are broadening. All meaning that organizations need more sophisticated and flexible storage solutions to support the creation of an immense amount of compelling content.
Cloud-based
Workflows
Just the day before the show began, Disney
had announced an agreement with Microsoft to do post-production in Microsoft
Azure. This move could certainly be a sign of things to come and is exciting with
the flexibility it could offer those organizations creating content, as well as
efficiencies it could offer by doing more work closer to where the data resides.
At Quantum we are keenly aware of this trend, which is why we are investing in StorNext
to
facilitate all stages of the media workflow whether it’s on-premise,
off-premise, or any combination of the two.
Transition
to IP
What was a hot topic at NAB continued to be a hot topic at IBC – and it’s easy to see why. From lower capital costs to more rapid deployment and streamlined operations, placing massive importance on transitioning to an all-IP based infrastructure.” This is why all the products that Quantum has launched over the past year are optimized to provide maximum performance across Ethernet networking.
Remote
Production
The fact that this was discussed so broadly
was somewhat surprising. However, as customers shared the benefits of doing
more production onsite, the fact that it’s becoming a bigger trend became more
apparent. Quantum actually has solid experience here working with companies
like The Rebel
Fleet
– an innovative post-production team doing onsite production in the
mountains of New Zealand. We also recently launched our R-Series
ruggedized storage system to further facilitate these types of use cases. Could
this become more mainstream in the months to come? I wouldn’t be surprised….
So that’s a wrap on the top trends from IBC
2019. In closing, I’d like to give one final kudos to the entire Quantum
product and engineering team that had anything to do with designing and
building our F-Series
.
The product picked up two more awards at the show and is on track to become the
media industry’s de facto standard for ultra-performance NVMe-based storage. And
stay tuned for some exciting developments in this space over the coming months,
as their work is just getting started!