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How Comms and IT Can Work Together to Streamline High-Quality Video Distribution

Best Practices

Leading a Communications team at an enterprise organization means you work cross-functionally with multiple departments, including the IT team. Although your goals may be different, when it comes to corporate communications, you share a common objective: Achieving a high-quality meeting experience for all employees on your networkandensuring delivery of a clear and concise message to your organization. In order to meet those goals, Kollective Technology recommends that both teams work together to make a few important decisions when it comes to your tech stack.  

Using the Right Tools 

With so many innovative workplace communication tools to choose from, it can get overwhelming if you don’t know exactly what you’re looking for. From applications like Microsoft Teams, built for seamless collaboration and communication, to your basic email or instant messaging program, there’s quite a long list to choose from.  

Sometimes these tools can be more of a burden than a benefit, especially if they’re not streamlined. Your team may primarily communicate big updates with your organization via email platform A, but when it’s time for a company-wide all hands meeting, your team prefers to run communications on Platform B because it has a live video function. When you use multiple communication platforms, it’s easy for employees to miss messages and get frustrated.More than half of workers say they feel overwhelmed by having to use multiple communication platforms , which is something that can be easily avoided.  

Selecting a single tool like Microsoft Teams allows for inter-department collaboration. With a single tool, you can deliver your message in a high-quality format and meet the needs of both the Communications and IT teams. After you’ve done your research, get in touch with your organization’s lead network architect and work together to select the video communications tool that meets your organization’s needs.  

Setting Expectations 

Not all departments “speak the same language” but if you want your company-wide communication to be successful, you’re going to have to find a way to effectively work with your friends in IT. One way to do so is by setting expectations up front. 

Examine what kind of user experience (UX) you want for your employees. UX is critical to the success of video communications because it asks things like 

  1. Was the viewer able to watch event with limited interruptions? 
  2. How was the video and audio quality of the meeting? 
  3. Did the viewer understand the message that was being communicated?  

When both your Communications and IT teams have to report back to executive sponsors on the success of the event, UX is something you’ll need to include. But level setting UX expectations can be tricky, which is why Kollective has a formula that will help cross-functional teams work together to manage executives’ expectations. Kollective takes variables like time zones, survey response rate, job title, family, and attendance history into consideration when calculating expectations.  

It’s important for the Communications and IT teams to collaborate on expectations for live video events, setting clear roles and responsibilities ensures the best live video event experience for your employees. After you’ve set expectations and executed your first event, it’s time to dive into analytics  

Diving into Analytics 

Analytics are critical to successful enterprise video strategy because they identify both wins and opportunities for improvement. To get the most detailed look into live event performance, you want a tool that gives you real-time analyticsThese are the metrics that will provide the greatest insight: 

  • REACH SCORE: Sum of the number of reported users who viewed the content and the number of anonymous viewing sessions. Reach score provides insight into the total number of unique individuals reached by a live event.  
  • AVERAGE VIEW DURATION: The average amount of time a viewer was reported to have watched the event. Average view duration helps gauge company engagement when compared to baseline metrics.  
  • QUALITY OF EXPERIENCE (QOE) SCORE: Time spent displaying video relative to the total time spent both displaying video and buffering. It quantifies the quality of a live event giving insight into buffering and network bottlenecks.  
  • PEERING EFFECIENCY: Normalized percentage of bytes delivered via peering measures how efficiently network-connected devices transmit live video
  • BANDWIDTH SAVINGS: Percentage of bytes delivered via peering highlights ECDN effectiveness and network capacity.  
  • GEOGRAPHIC CONSUMPTION: Country-specific video deliveries displayed as a percent of total deliveries for all content on a scale of 0% to 100%. This figure gives global enterprises the opportunity to see how messaging is received globally.  

For your Communications Team, analytics like reach score, geographic consumption and average view duration are most helpful when breaking down what content employees engaged with and how engaged they were based on location. For the IT team, learnings from QOE score, peering efficiency and bandwidth savings will help quantify how well the meeting tech worked and give insight on what improvements need to be made for next time.   

Set Your Enterprise Video Strategy 

Now that you’ve picked a platform, outlined expectations, and know which analytics are important, you’re ready to finetune your enterprise video strategy. Kollective offers organizations with 1,000+ employees a free one-hour virtual workshop with one of our Event Services Consultants. During this session, you’ll learn: 

  • Live event best practices to ensure success 
  • Advice and links to helpful live event resources 
  • And, if you are a Microsoft O365 customer, a copy of the Kollective Live Event Playbook for Microsoft Teams Live Event 

Streamlining your workplace communication tools and working with your IT team is imperative for curbing burnout and running an efficient business. Let Kollective show you how your Communications and IT teams can strategize and work together to deliver successful, high-quality live events today.  

The post How Comms and IT Can Work Together to Streamline High-Quality Video Distribution appeared first on Kollective Technology .

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How to Optimize Your Network for Live Video in 60 Seconds

browser-based peering

If you want to deliver live video to all your employees but don’t want to invest in hardware, download software or purchase additional bandwidth, you need Kollective Browser-Based Peering . Our enterprise content delivery network (ECDN) is powered by WebRTC technology – that means all you need to get started is a browser.

Signing up for a free trial of Kollective is so easy, it can take as little as 60 seconds. Here’s the proof: 

 

Choose the right ecdn

When optimizing your network for live video, make sure you pick the ECDN that will scale with your business. Kollective Browser-Based Peering will help you exceed expectations for high-quality events by delivering buffer-free video to every employee, regardless of their location, device or bandwidth capacity.  

WHY KOLLECTIVE BROWSER-BASED PEERING?

  • Simplicity: Auto-provision your ECDN trial in 60 seconds. Kollective is the ONLY WebRTC solution that lets you sign up, choose your integration, configure it, and try it immediately – for FREE!  
  • Intelligence: Confidently deliver high-quality video streams. Our browser-based solution uses smart peering algorithms that tune to your network, delivering the intelligence you need – no agent required.  
  • Control: Scale live video to the network edge. From out-of-the-box configurations to advanced bitrate and playback controls, Kollective puts the power of peering in your hands.  
  • Analytics: Customize live events and network insights. Instantly see your aggregate performance metrics or dig into the data down to a single node or endpoint with Kollective IQ Analytics. 

STAY ON THE FOREFRONT OF ENTERPRISE DIGITAL TRANSFORMATION AND SECURITY

With enterprise video gaining traction worldwide – it’s safe to say video communications are likely a focus of your organization’s 2021 digital transformation goals . Kollective makes it easy to save bandwidth and deliver high-quality video, whether your personnel are working physically distanced in the office, remotely or at home. 

In addition to saving your organization up to 99% of bandwidth, Kollective Browser-Based Peering is Secure by Design. Our ECDN uses standard web-based protocols with all data transfers encrypted and signed. We do not receive, store or process customer content, nor are we able to decrypt the source content.

MAKE SMARTER DECISIONS FASTER

Kollective IQ is the only enterprise-ready analytics and intelligence platform intuitively designed for the way you work. Whether you’re a network administrator, manager of a corporate communications team or a video producer, Kollective IQ is designed with intuitive workflows that simplify data exploration to help you make intelligent decisions, fast.  

In addition to standard network and event workflows, Kollective IQ lets you to choose which data sets you want to highlight. Create the custom dashboards, metrics and visualizations that align with your business goals and then save them for future reference.  

Kollective IQ makes it easy to package and send data when and where you need it. Easily automate your data imports with simple data export tools and database integrations, connecting Kollective IQ to the leading business intelligence platforms on the market. 

ADD KOLLECTIVE TO YOUR NETWORK

Now that you know more about Kollective Browser-Based Peering, it’s time to add it to your network. Sign up for a free 30-day trial.

The post How to Optimize Your Network for Live Video in 60 Seconds appeared first on Kollective Technology .

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What the SolarWinds Hack Taught Us About the Need for Endpoint Security Reporting & Software Delivery Analytics

Best Practices

By now, almost everyone has heard of the disastrous SolarWinds hack . To re-cap, in March 2020, hackers stealthily installed malwareinto SolarWinds Orion, a network-monitoring software used for IT infrastructure management. This allowed the hackers to gain access to highly sensitive data via a covertly inserted backdoor. The attack went undetected for months and was first publicly reported in December 2020 after being spotted by cybersecurity firm FireEye. Over a period of eight months, at least 24 organizations installed the SolarWinds software laced with malicious code, including various federal, state and local governments and private sector companies

When Microsoft found out they were among those compromised in the hack, they made quick work to remove the digital certificates that the Trojaned files used, announced that it was updating Microsoft Windows Defender, moved to a sinkhole domain and changed Windows Defender’s default action for Solorigate from “Alert” to “Quarantine.” Microsoft’s quick actions lead to neutralizing and killing the malware while gaining control over the malware’s infrastructure from the attackers. 

The SolarWinds hack highlights the devastating impact of software supply chain attacks and underscores the fact that most organizations are unprepared to prevent and detect such threats. When a security breach happens, speed is a critical factor in remediation, but you also need granular insights into software delivery to understand overall system health. 

Best Practices to Avoid and Respond to a Cyber Security Attack 

According to a Cisco report , “Major incidents and losses can be avoided by proactively refreshing the technology used and by learning from prior incidents, through prompt disaster recovery, sufficient security tech, timely incident response and accurate threat detection.”  

You can help defend your company from a cyber-attack by conducting risk assessments, mitigating against risks that cannot be removed, preparing and implementing a breach response plan and implementing cyber security best practices. In addition to scanning your systems on a continuous basis, Gurpreet Dhillon, Ph.D of Virginia Commonwealth University , recommends organizations to 

  1. Install sensors or mechanisms to collect potential hazards  
  2. Conduct automatic searches at regular intervals for potential flaws  
  3. Collect results from different divisions and/or stakeholder groups  
  4. Triage and analyze results on an ongoing basis  
  5. Fix the most critical issues first and develop a priority list  
  6. Report progress and continuously improve  

If your organization falls victim to a cyber-attack despite all of the security measures you’ve taken to prevent it, after you discover the breach: 

  1. Survey: Identify the attacker and find out where the attacker entered 
  2. Limit: Filter traffic and isolate system  
  3. Record: Find effects and identify disruptions  
  4. Engage: Connect with District Attorney and engage with FBI Infragard 
  5. Notify: Notify affected persons and seek legal counsel 
  6. Learn: Document learning points and proactively ensure learning moving forward 

Even when taking the upmost security measures, a data breach can happen to any organization. Reduce your risk of a cyber-attack by implementing and following your organization’s best practices, and if a breach does occur, follow your security response plan.  

Managing Network Health via Security Analytics 

Security reporting leverages a combination of software, algorithms and analytics processes to detect potential threats to IT systems, not just sniff out hacks as they occur.    

“Many organizations do not use security analytics to its full capabilities; often the analysis is relegated simply to identifying network attacks. However, this is only one subset of the types of security analytics that should be deployed. Security analytics provides insights into how well security programs are working. It can also help identify problem areas and can warn of imminent or active attacks” says privacy and security expert Rebecca Herold . 

Ian McClarty, President ofPhoenixNAP Global IT Services , elaborates, Analytics are key to security.As the complexity of IT networks has grown, the inventiveness and sophistication of cyber security threats and attacks has grown just as quickly.” 

Endpoint analytics can also give clues to security breakdowns and help identify policies or hardware issues that may be slowing down devices, so you can proactively make changes without disrupting end users 

Paired together, security reporting and endpoint analytics can help an IT department understand the data flowing in to and out of its network, detect potential threats and monitor user experience and hardware. The safety of an organization’s data and IT systems increasingly depends on having an effective, real-time monitoring security and endpoint analytics solution. 

Kollective for Software Delivery Accelerates Patching & Provides Insight into System Health with Intelligent Analytics Reporting 

According to IBM Cost of a Data Breach Report 2020 , the average cost of a corporate data breach is $3,860,000. Extensive cloud migrations are the number one cause of data breach, with 24% occurring at the end point, 19% due to a system misconfiguration and 16% because of a vulnerability in third-party software. To help avoid a costly breach, increase your endpoint security by reducing network risk with Kollective for Software Delivery .  

Kollective helps minimize the risk of data breach by ensuring 100% delivery of software updates and security patches when distributing content via Microsoft System Center Configuration Manager (SCCM). By leveraging the scale and flexibility of the cloud, Kollective optimizes software updates and patch delivery to minimize downloads and vulnerabilities with faster and more reliable patch distribution. 

Kollective’s solution delivers: 

  • 70% faster software deployment 
  • No impact to network bandwidth 
  • Analytics that provide a full view of your network 

Want to make your SCCM more powerful? Kollective IQ is an advanced analytics platform that gives you deeper insight into all your endpoints. It allows you to easily create dashboards and reports, providing the metrics your organization needs to better understand network performance and verify the success of deliveries.  

With Kollective for Software Delivery you can achieve greater than 95% peering efficiency, and significantly reduce your Wide Area Network (WAN) bandwidth utilization. This means faster and more reliable delivery of ConfigMgr content to the edge of your network. Kollective IQ provides the analytics you need to ensure your network environment is secure and fully optimized.  

To learn more about Kollective for Software Delivery, request to speak with an expert today. 

The post What the SolarWinds Hack Taught Us About the Need for Endpoint Security Reporting & Software Delivery Analytics appeared first on Kollective Technology .

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2021 Digital Transformation Trend: SD-WAN Optimization for Live Video

CMMA Blog

One of the many things 2020 has shown us is the escalating need for digital transformation across all enterprise organizations. An increased IT spend focused on network optimization is absolutely necessary as your workplace transitions back to the office post-COVID, because while some pre-pandemic aspects of communication will remain the same, the need for video communication and expanded network bandwidth will increase at least tenfold.

DIGITAL TRANSFORMATION POST-COVID

Returning to the office to then deal with tech debt, dated software and outdated processes is an unnecessary hassle that you don’t have time to deal with. Companies that have started their transformation journeys are ready for the challenge of managing digital communications when the workforce returns.

Among the changes that we’ll see within the next year will be the move to a more distributed workforce and workplace, with digital experiences at the forefront, which will require multiple technologies and platforms connected by digital workflows. This will be the case no matter which one of your offices your employees are working in.

HOW IT BUDGETS WILL CHANGE IN 2021

As the need for digital transformation increases, so will worldwide IT spending. In 2021, spend is expected to reach $3.8 trillion, an increase of 4% from 2020, according to research firm Gartner . Specifically, enterprise software spending should also see tremendous growth in 2021 with an anticipated gain of 7.2%, due to enterprise digitalization efforts.

“In the 25 years that Gartner has been forecasting IT spending, never has there been a market with this much volatility,” said John-David Lovelock, distinguished research vice president at Gartner. “While there have been unique stressors imposed on all industries as the ongoing pandemic unfolds, the enterprises that were already more digital going into the crisis are doing better and will continue to thrive going into 2021.”

THE ERA OF CLOUD END-USER GROWTH

When enterprise organizations increase IT spend, Gartner also expects growth in public cloud to be sustained through 2024. In fact, recent Gartner survey data indicates that almost 70% of organizations using cloud services today plan to increase their cloud spending in the wake of the disruption caused by COVID-19.

“As CIOs think more strategically about how to lay the foundations to support a return to growth, it is clear that the move to digital and associated services will play a big role for organizations in the future,” said Sid Nag, research vice president at Gartner. “Cloud adoption therefore becomes a significant means to stay ahead in a post-COVID-19 world focused on agility and digital touchpoints.”

Network Impact of Increased Cloud Adoption

SD-WAN is a crucial technology that businesses need to invest in to thrive in the “new normal.” As cloud-adoption becomes more prevalent moving forward, the need for SD-WAN technology will continue to increase. Here’s why:

INCREASED DEMAND FOR ROBUST VIDEO QUALITY:

The days of in-person all hands meetings have been traded with back-to-back video calls. While businesses are planning to return to the office in the future, many will have employees stream enterprise video and live events at their individual workstations. Video communications have proven necessary for inclusivity and productivity during the pandemic, but a surge of users using video can completely bog down your network, causing lags and connectivity issues which can be frustrating and ultimately lead to decreased productivity. A simple fix for these issues is adopting a robust and higher bandwidth network connectivity, by way of an SD WAN.

BOOST BANDWIDTH WITHOUT BREAKING THE BANK:

Adding bandwidth to your network can be expensive. SD-WAN is an attractive option for increased bandwidth pressure because it’s a solution that can meet your demands while remaining cost-effective.

OPTIMIZE CENTRALLY OPTIMIZED NETWORKS:

Once you check the boxes for enterprise video quality and bandwidth, the next step is to ensure that IT teams have the resources needed to effectively operate networks from cloud-to-cloud. SD-WAN is a useful IT tool for network management because it provides full visibility into what’s happening across the network.

WHAT TO DO WHEN YOU NEED MORE ENTERPRISE BANDWIDTH

Simple. It’s time to optimize your network, and Kollective’s browser-based peering is the easiest and most efficient solution to solve your enterprise bandwidth needs. The browser-based peering solution scales video communication across your network, allowing you to achieve 100% delivery at 1% the bandwidth. Kollective’s superior user experience, seamless integration, global scalability, decision-based analytics and effortless onboarding. Kollective optimizes the network you have today, we use peering to distribute content efficiently.

Kollective Browsed-Based Peering offers:

  • Lower transit costs
  • Retain greater control of routing paths
  • Improve overall network performance
  • Increase redundancy by using multiple locations
  • Increase bandwidth capacity

Talk to an expert today to find out how Kollective can help you optimize your network in 2021.

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Updating Your Digital Workplace for the New Normal

AV Everywhere

During this time of remote work, many companies have continued their business operations by  giving their employees the technology tools that keep them collaborating. 

As we gradually get back to business as usual, what we call “as usual” may have changed as well. The last few months have shut down businesses or hindered their efforts to keep up their operations. Even if your organization was one of those that was already on board with collaboration technology, you’ve seen firsthand just how much people rely on each other when they can’t be in the same office, where they’re just a few feet away from asking a question, giving an answer, or providing an update. 

Our post-COVID-19 era, if we may optimistically call it that, is one that will find thousands of organizations wanting to improve their collaboration environment for those working on-site and off. The following factors will impact and shape the new normal in the workplace: 

Well-being: The offices you return to won’t be like the offices you left before the shutdown. Here are some ways you’ll maintain social connections while also providing for your employees’ well-being through recommended best practices and guidelines they must follow:

  • Support monitored social distancing throughout the workplace , including collaboration spaces. A conference room that was designed to hold 10 people might now only have chairs for five participants at a time. 
  • Share safety protocols like frequent hand washing, social distancing, contact tracing, and the frequent cleaning of common devices and furniture. 
  • Create new spaces and redevelop existing ones to include touchless control and BYOD (bring your own device) capabilities.

Video collaboration: For people to work from home and on site, they need reliable, simple-to-use collaboration technology that integrates with their company’s network and applications. Having that high-quality, user-friendly technology also improves the experience for those connecting with them from various locations. Here are some areas to consider as you address a digital workplace equipped with video collaboration:

  • Look at the ways your staff has used collaboration spaces and how those use cases are expected to change. Prepare for more activity-based workspaces while keeping in mind they might not follow the design you had in mind before COVID-19. Even with enhanced cleaning measures in place, people may not want to use the touch-enabled devices that book rooms, start meetings, or engage video.
  • Provide a consistent user experience for those working from home. Standardize on a UCC solution that is easy to use and has the features that will accommodate your different user types.
  • Consider non-traditional spaces like manufacturing floors as candidates for video collaboration.

Security: The expansion of the work environment to off-site locations, including the home, means that cybersecurity must also expand to include remote workers on a much larger scale than you may have previously anticipated. However, on-site work continues to be a mainstay of company operations. As your business transitions back to the offices, you’ll need to help your talent interact with on-site technology in a way that keeps information secure.

Consider these areas as your IT team focuses on your company’s information security:

  • As you add UCC solutions for in-room and remote collaboration, review the cybersecurity features of those providers. Understand the built-in permissions and privacy protocols of their solutions so you know what steps to take to keep your information secure.
  • Prepare for a resurgence of BYOD. Expect your staff to prefer using their own devices to interact with and control collaboration room technology.
  • As you give access to company services to remote workers, consider how that access affects the security of those on-premise or cloud-based services.
  • Address the home LAN with cybersecurity measures that protect company information, including documents and chat files.

Automation: In the workplace, many employees are booking common rooms and using a variety of control and collaboration devices that are also being used by their colleagues.

By automating in-office functions like scheduling and room control, you can improve the collaboration experience while also minimizing health risks by reducing the number of touch points. Some ideas for incorporating automation technology in your workplace include:

  • Deploy virtual digital assistants like Alexa for Business to create a touch-free experience in collaboration spaces. Through voice activation, people can start their meetings and the devices that allow them to connect with remote colleagues, share documents from their personal devices, and wirelessly connect their devices to room displays.
  • Offer personalized wayfinding employees and visitors through a combination of mobile apps and digital signage. This minimizes foot traffic by efficiently guiding people to their destinations.
  • Automate workspace assignments so that employees know when and where they are scheduled to be on site. These assignments can be based on each person’s need to use on-site resources as well as their work preferences.
  • Use remote concierge services to schedule, launch meetings, and monitor meetings. User management applications like AVI-SPL Symphony can do this, as well as remotely monitor and manage rooms, devices, the network, and the conference infrastructure.

Intelligent buildings: Intelligent building technology anticipates and responds to the way people work, and it streamlines their interactions with spaces and the kind of technology they need to use. These systems give insight into how spaces are being used so that a company can use the analytics to decide if it needs to reconfigure spaces and/or build new ones.

  • Design responsive environments driven by AI and ambient computing . These rooms anticipate what devices and applications will be needed based on who schedules them, who is using the room, and the meeting purpose. Facial recognition tells system how you like the temperature and lighting in a room, and the preferred way of starting a meeting.
  • The Internet of Things (IoT) and occupancy sensors, thermal cameras, and Wi-Fi tracking show the density of people gathered in various areas throughout the workplace. They provide alerts when they anticipate collaboration sessions will go over the approved number of participants. That information can be used to provide intelligent space scheduling that shows available rooms for supporting the required number of in-person participants while also maintaining social distancing.
  • Integrated workplace management systems do the heavy lifting by monitoring spaces, down to the device level. This ensures that only rooms with functioning technology are available to schedule, and it lets the support team know when an issue needs a resolution. These systems help staff resolve these issues before an end user experiences any difficulty during a meeting. 

AVI-SPL is helping organizations like yours determine what your “new normal” work experience will look like as you  collaborate across offices and remote locations. If you have any questions about the issues shared in this post, or would like to discuss your organization’s collaboration strategy, contact us .

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